In the competitive, fast-paced Madison, WI real estate market, a home has to stand out to get noticed. If you’re like most people, you hire a real estate professional to handle the marketing and sale of your home. But, let’s be up front about things – not every home is in the ideal “location, location, location.” This is where hiring a staging professional can help to give you – and your real estate professional – the edge.
Let’s talk about two situations when hiring a professional to stage your home just makes sense:
During/after moving out of your home, or before a new home is occupied
- An empty house looks – and feels – empty. And smaller. Without furniture or decorations, your home will sound cavernous – echoes everywhere. You want buyers to feel like they’re getting lots of value for what they’re going to pay, and how they feel is what counts. Staging your home helps provide subconscious comfort to buyers when they visit and make a “house” feel like a “home.”
- Staging your home helps buyers visualize what it looks like to “live” in the space. Buyers might be looking at your home, but they’re imagining how it would feel if it were their home. Well-staged furniture and decorations bring a space to life, accenting the best features of your home that buyers might miss among the dozens of other things they see.
You still occupy your home
- Clutter – you love your “stuff” but buyers may not be able to see the home through your “stuff.” A staging professional will respect your personal feelings but looks at everything through the lens of experience. Their job is to help your home make the best impression on buyers, which should make it easier for your real estate professional to do their job for you.
- Time – job, kids, looking for a new place to live, life – and now you have to become an expert in making sure your home appeals to as many buyers as possible, too? A staging professional takes the worry off your shoulders so you can concentrate on the things that deserve your attention.
There are many more benefits to hiring a staging professional – see the “Staging” page of my web site for more information.
Sam Rose is the owner and lead designer at Sam Rose Design and Staging in Madison, WI. A life-long passionate designer who loves to create elegant and stunning spaces that are totally unexpected yet timeless, functional, and inviting. Sam’s “fire” guides her to create unique interior design solutions for clients in the Madison, WI area that are looking to sell their homes or just give their tired space a fresh, lively look!